How can you utilize drone video in your content marketing strategy? This is a question we get asked often. Drone video – and drone photography – adds a whole new perspective to your marketing efforts and yet, it’s still an underutilized tool to provide a unique and engaging way to engage your audience.
According to social media experts, video is the best performing content type across all social platforms. Several aspects set drone footage apart from standard video – mainly the ability to obtain aerial and motion shots. Prior to the use of commercial drones, short of incurring the cost of a helicopter and licensed pilot, aerial footage was not easily attained. Using a drone makes capturing aerial footage simpler, higher quality, and at a fraction of the cost as past methods. Similarly, drone photography and videography enable close real-time access to motion shots without you being caught “in your shot”. Hiring experienced drone operators is key to these amazing visuals you can use to better market your company or products.
Drone footage provides many unique and versatile ways to maximize your digital content. The impressive results can generate buzz and build brand awareness. At Kaminsky Productions, we have FAA-licensed and insured drone pilots. These experts are able to shoot from whatever angle it takes to get the most stunning footage. Visit us online to view some of drone video footage and contact us to see how we can add to your current content marketing strategy.